Best export format for commercial print from Publisher

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When I print my document to PDF directly from Publisher, my graphics do not
come out the way I expect - they are a bit distorted. The text is amazingly
clear at high zoom levels this way but my graphics do not look right.

When I save as .jpg at 300 DPI, why don't I get the same high resolution
that I see when I print to High Quality PDF? My graphics look perfect when
I save as .jpg but the text isn't as clear at high zooms.

Should I be saving as a different format (.tif, .png, .ps)? Can someone w/
experience in preparing documents for commercial print please help?

Thanks!!


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